Privacy Policy

  1. To respond to your product inquiries, quote requests, technical consultations, sample requests, or after-sales requests;
  2. To establish, maintain, and manage business communications with you;
  3. To provide you with product information, technical documents, specifications, test data, application recommendations, or solutions related to microsilica, silica fume, and related materials;
  4. To handle data downloads, sample shipments, quote preparation, pre-order communication, and customer relationship management;
  5. To improve website content, page structure, product presentation, user experience, and service quality;
  6. Maintain the normal operation of the website, including security protection, troubleshooting, fraud prevention, and risk control;
  7. Analyze website traffic, traffic sources, page performance, and marketing effectiveness;
  8. To send you commercial communications related to products, services, technical materials, or industry trends, to the extent permitted by applicable law;
  9. To fulfill legal and regulatory requirements, contractual obligations, dispute resolution, and audit or compliance management obligations.

Unless we otherwise notify you and, where necessary, obtain your consent, we will not use your personal information for purposes unrelated to those described above.

V. Cookies and Similar Technologies

This website may use cookies, pixel tags, local storage, and similar technologies to support the proper functioning of the website, improve the user experience, analyze traffic sources, and optimize website content.

These technologies may help us:

  1. Remember your language, region, or browsing preferences;
  2. Maintain the website’s basic functionality and form submission capabilities;
  3. Understand website traffic, traffic sources, and page performance;
  4. Improve product pages, content structure, and user experience;
  5. Enhance website security by identifying unusual traffic or malicious requests.

You can manage, block, or delete cookies through your browser settings. Please note that disabling certain cookies may affect the proper functioning of some features on this website, such as language switching, form submission, or the accuracy of traffic statistics.

VI. Legal Basis for Our Processing of Personal Information

To the extent required by applicable laws and regulations, we may process your personal information based on one or more of the following legal grounds:

  1. You have given your consent or authorization;
  2. It is necessary to respond to your requests, communicate with you, or enter into or perform a contract;
  3. It is necessary to fulfill legal, regulatory, or compliance obligations;
  4. Necessary to maintain website security, prevent fraud, improve services, or protect our legitimate business interests;
  5. Other circumstances permitted by applicable laws and regulations.

If applicable laws require separate consent—such as for processing sensitive personal information, providing personal information to third parties, publicly disclosing personal information, or transferring personal information across borders—we will follow the relevant procedures as required by laws and regulations.

VII. Information Sharing, Outsourced Processing, Transfer, and Public Disclosure

1. Sharing and Outsourced Processing

We will not sell your personal information to unrelated third parties.

To achieve the purposes described in this Policy, we may share your personal information with the following entities, or entrust them with the processing of your personal information, to the extent necessary:

  1. Providers of website hosting, technical support, system maintenance, and security services;
  2. Providers of website analytics, advertising statistics, email delivery, online customer service, CRM, and form management services;
  3. Logistics service providers, sample shipping partners, business partners, or customer service partners;
  4. Our affiliates, sales teams, technical teams, or business collaboration teams, for customer service, follow-up on inquiries, and internal management;
  5. Government authorities, judicial bodies, regulatory agencies, or other relevant parties as required by laws and regulations;
  6. Other third parties authorized or consented to by you.

We will require the relevant recipients to process your personal information solely for the agreed-upon purposes, within the necessary scope, and by implementing appropriate security measures.

2. Transfer

As a general rule, we do not transfer your personal information.

If it becomes necessary to transfer personal information due to a merger, spin-off, asset transfer, business restructuring, bankruptcy liquidation, or similar circumstances, we will notify you as required by law and require the recipient to continue protecting your personal information in accordance with standards no less stringent than those set forth in this Policy.

3. Public Disclosure

We will not publicly disclose your personal information unless we obtain your explicit consent or are otherwise required to do so by laws and regulations, judicial authorities, or regulatory agencies.

VIII. Cross-Border Transfer

Since this website may provide product展示, inquiry, and business communication services to users worldwide, and since the servers, email systems, CRM systems, analytics tools, or cloud services we use may be located outside your country or region, your personal information may be transferred to, stored in, or processed in countries or regions other than your own.

Where cross-border transfers of personal information are involved, we will take necessary compliance and protection measures in accordance with applicable laws and regulations, including but not limited to:

  1. Obtaining your authorization or separate consent where applicable;
  2. Signing necessary data protection agreements with overseas recipients;
  3. Require recipients to process personal information in accordance with the agreed-upon purposes and protection standards;
  4. Implement reasonable security measures such as encryption, access controls, and authorization based on the principle of minimal necessity;
  5. Carry out security assessments, personal information protection certifications, standard contract filings, or other compliance procedures as required by law.

IX. How We Store and Protect Your Information

We will take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, loss, damage, or misuse. These measures may include:

  1. Access controls and account permission management;
  2. Data transmission encryption and necessary storage protection;
  3. Server, system, and network security protections;
  4. Employee confidentiality requirements and internal management rules;
  5. Security monitoring, logging, and audit mechanisms;
  6. Information security incident emergency response mechanisms.

We retain personal information only for as long as necessary to fulfill the purposes described in this policy. If a longer retention period is required due to laws and regulations, contract performance, dispute resolution, audits, or regulatory requirements, we will continue to retain the relevant information to the extent necessary.

Although we take reasonable measures to protect the security of your information, internet transmission and electronic storage are not completely secure, and we cannot guarantee that there are no risks to information security.

X. Your Rights

To the extent permitted by applicable laws and regulations, you may have the following rights regarding your personal information:

  1. To understand how we process your personal information;
  2. To inquire about, access, or obtain a copy of your personal information;
  3. To correct or supplement inaccurate or incomplete personal information;
  4. Request the deletion of your personal information under circumstances provided by law;
  5. Withdraw your consent where processing is based on consent;
  6. Request an explanation of our personal information processing policies;
  7. Request the transfer of your personal information under conditions prescribed by applicable law;
  8. Submit complaints, comments, or suggestions regarding the processing of personal information;
  9. Exercise other rights granted to you by laws and regulations.

If you wish to exercise the above rights, please contact us using the contact information provided in this policy. To ensure information security, we may need to verify your identity before processing your request.

XIII. Handling of Information Security Incidents

In the event of, or if there is a possibility of, a personal information leak, tampering, loss, or other security incident, we will take appropriate remedial measures in accordance with applicable laws and regulations, including but not limited to:

  1. Investigating the cause of the incident, its scope of impact, and potential risks;
  2. Implementing technical and organizational measures to prevent further harm;
  3. Reporting to the relevant competent authorities where required by laws and regulations;
  4. Notify affected individuals in a reasonable manner, if necessary;
  5. Refine security measures based on the circumstances of the incident.

XIV. Updates to This Policy

We may update this policy from time to time in response to changes in laws and regulations, business adjustments, website feature updates, changes to third-party tools, or changes in the methods used to process personal information.

The updated Privacy Policy will be posted on this website and will take effect on the date of publication, unless otherwise specified in the updated version. If any updates significantly affect your rights, we will notify you via website notifications, pop-ups, email, or other reasonable means.

We recommend that you review this page periodically to stay informed about the latest Privacy Policy.

XV. Contact Us

If you have any questions, comments, suggestions, or complaints regarding this policy or the protection of your personal information, or if you wish to exercise your rights related to your personal information, please contact us via the following methods:

**Company Name:** Wuxi Evnt New Materials Co., Ltd.
**Brand Name: **Msili
** Official Website: **msilica.com
** Email: **[email protected]
Phone: +86 15988103307
** Business Address: **Hangzhou Bay Smart Valley, Xiaoshan District, Hangzhou, Zhejiang Province

We will respond to and process your request within a reasonable timeframe after receiving it and verifying the necessary information.

This website is primarily intended for corporate clients, procurement personnel, engineering and technical staff, distributors, and business partners. Generally, we will not proactively request that you provide sensitive personal information such as ID numbers, financial account information, precise location data, biometric information, health information, or religious beliefs.

Please do not submit sensitive personal information unrelated to product inquiries, procurement partnerships, or technical communications via inquiry forms, messages, or attachments. If submission is absolutely necessary, we will process such information only to the extent necessary and in accordance with applicable laws and regulations.

IV. How We Use Your Information

We may use your personal information for the following purposes:

  1. To respond to your product inquiries, quote requests, technical consultations, sample requests, or after-sales requests;
  2. To establish, maintain, and manage business communications with you;
  3. To provide you with product information, technical documents, specifications, test data, application recommendations, or solutions related to microsilica, silica fume, and related materials;
  4. To handle data downloads, sample shipments, quote preparation, pre-order communication, and customer relationship management;
  5. To improve website content, page structure, product presentation, user experience, and service quality;
  6. Maintain the normal operation of the website, including security protection, troubleshooting, fraud prevention, and risk control;
  7. Analyze website traffic, traffic sources, page performance, and marketing effectiveness;
  8. To send you commercial communications related to products, services, technical materials, or industry trends, to the extent permitted by applicable law;
  9. To fulfill legal and regulatory requirements, contractual obligations, dispute resolution, and audit or compliance management obligations.

Unless we otherwise notify you and, where necessary, obtain your consent, we will not use your personal information for purposes unrelated to those described above.

V. Cookies and Similar Technologies

This website may use cookies, pixel tags, local storage, and similar technologies to support the proper functioning of the website, improve the user experience, analyze traffic sources, and optimize website content.

These technologies may help us:

  1. Remember your language, region, or browsing preferences;
  2. Maintain the website’s basic functionality and form submission capabilities;
  3. Understand website traffic, traffic sources, and page performance;
  4. Improve product pages, content structure, and user experience;
  5. Enhance website security by identifying unusual traffic or malicious requests.

You can manage, block, or delete cookies through your browser settings. Please note that disabling certain cookies may affect the proper functioning of some features on this website, such as language switching, form submission, or the accuracy of traffic statistics.

VI. Legal Basis for Our Processing of Personal Information

To the extent required by applicable laws and regulations, we may process your personal information based on one or more of the following legal grounds:

  1. You have given your consent or authorization;
  2. It is necessary to respond to your requests, communicate with you, or enter into or perform a contract;
  3. It is necessary to fulfill legal, regulatory, or compliance obligations;
  4. Necessary to maintain website security, prevent fraud, improve services, or protect our legitimate business interests;
  5. Other circumstances permitted by applicable laws and regulations.

If applicable laws require separate consent—such as for processing sensitive personal information, providing personal information to third parties, publicly disclosing personal information, or transferring personal information across borders—we will follow the relevant procedures as required by laws and regulations.

VII. Information Sharing, Outsourced Processing, Transfer, and Public Disclosure

1. Sharing and Outsourced Processing

We will not sell your personal information to unrelated third parties.

To achieve the purposes described in this Policy, we may share your personal information with the following entities, or entrust them with the processing of your personal information, to the extent necessary:

  1. Providers of website hosting, technical support, system maintenance, and security services;
  2. Providers of website analytics, advertising statistics, email delivery, online customer service, CRM, and form management services;
  3. Logistics service providers, sample shipping partners, business partners, or customer service partners;
  4. Our affiliates, sales teams, technical teams, or business collaboration teams, for customer service, follow-up on inquiries, and internal management;
  5. Government authorities, judicial bodies, regulatory agencies, or other relevant parties as required by laws and regulations;
  6. Other third parties authorized or consented to by you.

We will require the relevant recipients to process your personal information solely for the agreed-upon purposes, within the necessary scope, and by implementing appropriate security measures.

2. Transfer

As a general rule, we do not transfer your personal information.

If it becomes necessary to transfer personal information due to a merger, spin-off, asset transfer, business restructuring, bankruptcy liquidation, or similar circumstances, we will notify you as required by law and require the recipient to continue protecting your personal information in accordance with standards no less stringent than those set forth in this Policy.

3. Public Disclosure

We will not publicly disclose your personal information unless we obtain your explicit consent or are otherwise required to do so by laws and regulations, judicial authorities, or regulatory agencies.

VIII. Cross-Border Transfer

Since this website may provide product展示, inquiry, and business communication services to users worldwide, and since the servers, email systems, CRM systems, analytics tools, or cloud services we use may be located outside your country or region, your personal information may be transferred to, stored in, or processed in countries or regions other than your own.

Where cross-border transfers of personal information are involved, we will take necessary compliance and protection measures in accordance with applicable laws and regulations, including but not limited to:

  1. Obtaining your authorization or separate consent where applicable;
  2. Signing necessary data protection agreements with overseas recipients;
  3. Require recipients to process personal information in accordance with the agreed-upon purposes and protection standards;
  4. Implement reasonable security measures such as encryption, access controls, and authorization based on the principle of minimal necessity;
  5. Carry out security assessments, personal information protection certifications, standard contract filings, or other compliance procedures as required by law.

IX. How We Store and Protect Your Information

We will take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, loss, damage, or misuse. These measures may include:

  1. Access controls and account permission management;
  2. Data transmission encryption and necessary storage protection;
  3. Server, system, and network security protections;
  4. Employee confidentiality requirements and internal management rules;
  5. Security monitoring, logging, and audit mechanisms;
  6. Information security incident emergency response mechanisms.

We retain personal information only for as long as necessary to fulfill the purposes described in this policy. If a longer retention period is required due to laws and regulations, contract performance, dispute resolution, audits, or regulatory requirements, we will continue to retain the relevant information to the extent necessary.

Although we take reasonable measures to protect the security of your information, internet transmission and electronic storage are not completely secure, and we cannot guarantee that there are no risks to information security.

X. Your Rights

To the extent permitted by applicable laws and regulations, you may have the following rights regarding your personal information:

  1. To understand how we process your personal information;
  2. To inquire about, access, or obtain a copy of your personal information;
  3. To correct or supplement inaccurate or incomplete personal information;
  4. Request the deletion of your personal information under circumstances provided by law;
  5. Withdraw your consent where processing is based on consent;
  6. Request an explanation of our personal information processing policies;
  7. Request the transfer of your personal information under conditions prescribed by applicable law;
  8. Submit complaints, comments, or suggestions regarding the processing of personal information;
  9. Exercise other rights granted to you by laws and regulations.

If you wish to exercise the above rights, please contact us using the contact information provided in this policy. To ensure information security, we may need to verify your identity before processing your request.

Please note that withdrawing your consent does not affect the validity of personal information processing activities that were already carried out based on your consent prior to the withdrawal. In certain circumstances, due to legal obligations, contract fulfillment, dispute resolution, or technical limitations, we may not be able to immediately delete certain information, but we will cease unnecessary processing to the extent required by law.

XI. Minors

This website is primarily intended for corporate clients, procurement personnel, engineering and technical staff, distributors, and business partners, and is not intended for minors.

If you are a minor, please use this website under the guidance and supervision of a parent or legal guardian. If we discover that we have collected a minor’s personal information without the consent of an appropriate guardian, we will delete such information as soon as possible or take other necessary measures in accordance with legal requirements.

XII. Third-Party Websites and Services

This website may contain links to third-party websites, platforms, or services, such as social media, map services, video platforms, industry platforms, or external resource pages.

These third parties have their own independent privacy policies and data processing rules. We have no control over their content, conduct, security measures, or personal information processing activities, nor do we assume any responsibility for them. We recommend that you read their privacy policies and terms of use before using any such third-party services.

XIII. Handling of Information Security Incidents

In the event of, or if there is a possibility of, a personal information leak, tampering, loss, or other security incident, we will take appropriate remedial measures in accordance with applicable laws and regulations, including but not limited to:

  1. Investigating the cause of the incident, its scope of impact, and potential risks;
  2. Implementing technical and organizational measures to prevent further harm;
  3. Reporting to the relevant competent authorities where required by laws and regulations;
  4. Notify affected individuals in a reasonable manner, if necessary;
  5. Refine security measures based on the circumstances of the incident.

XIV. Updates to This Policy

We may update this policy from time to time in response to changes in laws and regulations, business adjustments, website feature updates, changes to third-party tools, or changes in the methods used to process personal information.

The updated Privacy Policy will be posted on this website and will take effect on the date of publication, unless otherwise specified in the updated version. If any updates significantly affect your rights, we will notify you via website notifications, pop-ups, email, or other reasonable means.

We recommend that you review this page periodically to stay informed about the latest Privacy Policy.

XV. Contact Us

If you have any questions, comments, suggestions, or complaints regarding this policy or the protection of your personal information, or if you wish to exercise your rights related to your personal information, please contact us via the following methods:

**Company Name:** Wuxi Evnt New Materials Co., Ltd.
**Brand Name: **Msili
** Official Website: **msilica.com
** Email: **[email protected]
Phone: +86 15988103307
** Business Address: **Hangzhou Bay Smart Valley, Xiaoshan District, Hangzhou, Zhejiang Province

We will respond to and process your request within a reasonable timeframe after receiving it and verifying the necessary information.

Last updated: January 24, 2026
Effective date: January 24, 2026
Initial effective date: May 1, 2017

Welcome to the official website of Msili, whose domain name is msilica.com.

This website is operated and managed by Wuxi Evnt New Materials Co., Ltd.. Msili and the operator of this website (hereinafter referred to as “Msili,” “ we,” or “the Company”) respect and value the protection of your personal information and privacy. To help you understand how we collect, use, store, protect, share, transfer, and process your personal information when you visit this website, submit inquiries, request product information, apply for samples, engage in business communications with us, or use related website services, we have established this Privacy Policy (hereinafter referred to as “this Policy”).

Please read and understand this Policy carefully before visiting, browsing, or using this website. By continuing to access or use this website, or by submitting information through this website, you acknowledge that you have read and understood the contents of this Policy.

I. Who We Are

This website is operated by the following entity:

**Company Name:** Wuxi Evnt New Materials Co., Ltd.
**Brand Name: **Msili
** Official Website Domain: **msilica.com
** Contact Email: **[email protected]
Phone Number: +86 15988103307
** Business Address: **Hangzhou Bay Smart Valley, Xiaoshan District, Hangzhou City, Zhejiang Province

If you have any questions, comments, suggestions, requests, or complaints regarding this policy or the protection of your personal information, please contact us using the contact information provided above.

II. Scope of Application of This Policy

This Policy applies to personal information processing activities related to your access to and use of the Msili official website, including but not limited to:

  1. Browsing product pages, technical documentation, application case studies, news content, and corporate information on this website;
  2. Submitting inquiries via website forms, email, phone, online customer service, or other channels;
  3. Requesting product information, technical documents, quotes, samples, or business cooperation information;
  4. Subscribing to updates, receiving follow-up responses from us, or participating in website-related interactions;
  5. Data processing activities we conduct for website operations, security protection, traffic analytics, user experience optimization, and service improvements.

This policy does not apply to third-party websites, platforms, tools, or services. If this website contains links to third-party websites or platforms, such third parties have their own independent privacy policies and data processing rules; we recommend that you review their privacy policies before using their services.

III. Information We May Collect

We will collect and process your personal information in accordance with the principles of legality, legitimacy, necessity, and good faith, and only to the extent necessary to achieve the purposes described in this policy.

1. Information You Proactively Provide

When you submit an inquiry, request a quote, download materials, request a sample, subscribe to updates, or contact us through this website, you may provide us with the following information:

  1. Name;
  2. Company name;
  3. Job title or department;
  4. Country or region;
  5. Email Address;
  6. Phone Number;
  7. Product requirements, application scenarios, technical specifications, purchase quantities, target markets, or message content;
  8. Other information you voluntarily submit, upload, or send to us.

Msili primarily serves B2B customers in the microsilica, silica fume, and related mineral materials sectors. To provide you with more accurate product recommendations, quotes, sample arrangements, and technical support, we may seek further business information such as your industry type, formulation systems, project requirements, target metrics, sample needs, procurement plans, or delivery regions.

2. Information Automatically Collected by the Website

When you visit this website, we may automatically collect certain technical information for the purposes of website operation, security maintenance, traffic statistics, and user experience optimization, including:

  1. IP address;
  2. Browser type, version, and language settings;
  3. Operating system and device type;
  4. Time of visit, pages viewed, duration of visit, and click behavior;
  5. Referring URL, search keywords, or navigation path;
  6. Information generated by cookie identifiers, pixel tags, local storage data, or similar technologies;
  7. Error logs, security logs, and information related to anomalous access.

The information described above is typically used for website performance analysis and security maintenance and is generally not used to directly identify you personally, unless such information, when combined with information you have actively submitted, can identify a specific individual.

3. Information Generated by Third-Party Tools

To improve website performance and the efficiency of business communications, this website may integrate third-party tools or service providers, such as:

  1. Web analytics tools;
  2. Advertising or conversion tracking tools;
  3. Online customer service systems;
  4. Email marketing or subscription systems;
  5. CRM or lead management systems;
  6. Cloud servers, cybersecurity, anti-spam, or anti-malicious access services;
  7. Maps, video, social media, or external content services.

Relevant third parties may collect and process necessary information in accordance with their own privacy policies. We will use reasonable efforts to select service providers with appropriate security and compliance capabilities and require them to process such information only to the extent necessary and as agreed upon.

4. Sensitive Personal Information

This website is primarily intended for corporate clients, procurement personnel, engineering and technical staff, distributors, and business partners. Generally, we will not proactively request that you provide sensitive personal information such as ID numbers, financial account information, precise location data, biometric information, health information, or religious beliefs.

Please do not submit sensitive personal information unrelated to product inquiries, procurement partnerships, or technical communications via inquiry forms, messages, or attachments. If submission is absolutely necessary, we will process such information only to the extent necessary and in accordance with applicable laws and regulations.

IV. How We Use Your Information

We may use your personal information for the following purposes:

  1. To respond to your product inquiries, quote requests, technical consultations, sample requests, or after-sales requests;
  2. To establish, maintain, and manage business communications with you;
  3. To provide you with product information, technical documents, specifications, test data, application recommendations, or solutions related to microsilica, silica fume, and related materials;
  4. To handle data downloads, sample shipments, quote preparation, pre-order communication, and customer relationship management;
  5. To improve website content, page structure, product presentation, user experience, and service quality;
  6. Maintain the normal operation of the website, including security protection, troubleshooting, fraud prevention, and risk control;
  7. Analyze website traffic, traffic sources, page performance, and marketing effectiveness;
  8. To send you commercial communications related to products, services, technical materials, or industry trends, to the extent permitted by applicable law;
  9. To fulfill legal and regulatory requirements, contractual obligations, dispute resolution, and audit or compliance management obligations.

Unless we otherwise notify you and, where necessary, obtain your consent, we will not use your personal information for purposes unrelated to those described above.

V. Cookies and Similar Technologies

This website may use cookies, pixel tags, local storage, and similar technologies to support the proper functioning of the website, improve the user experience, analyze traffic sources, and optimize website content.

These technologies may help us:

  1. Remember your language, region, or browsing preferences;
  2. Maintain the website’s basic functionality and form submission capabilities;
  3. Understand website traffic, traffic sources, and page performance;
  4. Improve product pages, content structure, and user experience;
  5. Enhance website security by identifying unusual traffic or malicious requests.

You can manage, block, or delete cookies through your browser settings. Please note that disabling certain cookies may affect the proper functioning of some features on this website, such as language switching, form submission, or the accuracy of traffic statistics.

VI. Legal Basis for Our Processing of Personal Information

To the extent required by applicable laws and regulations, we may process your personal information based on one or more of the following legal grounds:

  1. You have given your consent or authorization;
  2. It is necessary to respond to your requests, communicate with you, or enter into or perform a contract;
  3. It is necessary to fulfill legal, regulatory, or compliance obligations;
  4. Necessary to maintain website security, prevent fraud, improve services, or protect our legitimate business interests;
  5. Other circumstances permitted by applicable laws and regulations.

If applicable laws require separate consent—such as for processing sensitive personal information, providing personal information to third parties, publicly disclosing personal information, or transferring personal information across borders—we will follow the relevant procedures as required by laws and regulations.

VII. Information Sharing, Outsourced Processing, Transfer, and Public Disclosure

1. Sharing and Outsourced Processing

We will not sell your personal information to unrelated third parties.

To achieve the purposes described in this Policy, we may share your personal information with the following entities, or entrust them with the processing of your personal information, to the extent necessary:

  1. Providers of website hosting, technical support, system maintenance, and security services;
  2. Providers of website analytics, advertising statistics, email delivery, online customer service, CRM, and form management services;
  3. Logistics service providers, sample shipping partners, business partners, or customer service partners;
  4. Our affiliates, sales teams, technical teams, or business collaboration teams, for customer service, follow-up on inquiries, and internal management;
  5. Government authorities, judicial bodies, regulatory agencies, or other relevant parties as required by laws and regulations;
  6. Other third parties authorized or consented to by you.

We will require the relevant recipients to process your personal information solely for the agreed-upon purposes, within the necessary scope, and by implementing appropriate security measures.

2. Transfer

As a general rule, we do not transfer your personal information.

If it becomes necessary to transfer personal information due to a merger, spin-off, asset transfer, business restructuring, bankruptcy liquidation, or similar circumstances, we will notify you as required by law and require the recipient to continue protecting your personal information in accordance with standards no less stringent than those set forth in this Policy.

3. Public Disclosure

We will not publicly disclose your personal information unless we obtain your explicit consent or are otherwise required to do so by laws and regulations, judicial authorities, or regulatory agencies.

VIII. Cross-Border Transfer

Since this website may provide product展示, inquiry, and business communication services to users worldwide, and since the servers, email systems, CRM systems, analytics tools, or cloud services we use may be located outside your country or region, your personal information may be transferred to, stored in, or processed in countries or regions other than your own.

Where cross-border transfers of personal information are involved, we will take necessary compliance and protection measures in accordance with applicable laws and regulations, including but not limited to:

  1. Obtaining your authorization or separate consent where applicable;
  2. Signing necessary data protection agreements with overseas recipients;
  3. Require recipients to process personal information in accordance with the agreed-upon purposes and protection standards;
  4. Implement reasonable security measures such as encryption, access controls, and authorization based on the principle of minimal necessity;
  5. Carry out security assessments, personal information protection certifications, standard contract filings, or other compliance procedures as required by law.

IX. How We Store and Protect Your Information

We will take reasonable technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, loss, damage, or misuse. These measures may include:

  1. Access controls and account permission management;
  2. Data transmission encryption and necessary storage protection;
  3. Server, system, and network security protections;
  4. Employee confidentiality requirements and internal management rules;
  5. Security monitoring, logging, and audit mechanisms;
  6. Information security incident emergency response mechanisms.

We retain personal information only for as long as necessary to fulfill the purposes described in this policy. If a longer retention period is required due to laws and regulations, contract performance, dispute resolution, audits, or regulatory requirements, we will continue to retain the relevant information to the extent necessary.

Although we take reasonable measures to protect the security of your information, internet transmission and electronic storage are not completely secure, and we cannot guarantee that there are no risks to information security.

X. Your Rights

To the extent permitted by applicable laws and regulations, you may have the following rights regarding your personal information:

  1. To understand how we process your personal information;
  2. To inquire about, access, or obtain a copy of your personal information;
  3. To correct or supplement inaccurate or incomplete personal information;
  4. Request the deletion of your personal information under circumstances provided by law;
  5. Withdraw your consent where processing is based on consent;
  6. Request an explanation of our personal information processing policies;
  7. Request the transfer of your personal information under conditions prescribed by applicable law;
  8. Submit complaints, comments, or suggestions regarding the processing of personal information;
  9. Exercise other rights granted to you by laws and regulations.

If you wish to exercise the above rights, please contact us using the contact information provided in this policy. To ensure information security, we may need to verify your identity before processing your request.

Please note that withdrawing your consent does not affect the validity of personal information processing activities that were already carried out based on your consent prior to the withdrawal. In certain circumstances, due to legal obligations, contract fulfillment, dispute resolution, or technical limitations, we may not be able to immediately delete certain information, but we will cease unnecessary processing to the extent required by law.

XI. Minors

This website is primarily intended for corporate clients, procurement personnel, engineering and technical staff, distributors, and business partners, and is not intended for minors.

If you are a minor, please use this website under the guidance and supervision of a parent or legal guardian. If we discover that we have collected a minor’s personal information without the consent of an appropriate guardian, we will delete such information as soon as possible or take other necessary measures in accordance with legal requirements.

XII. Third-Party Websites and Services

This website may contain links to third-party websites, platforms, or services, such as social media, map services, video platforms, industry platforms, or external resource pages.

These third parties have their own independent privacy policies and data processing rules. We have no control over their content, conduct, security measures, or personal information processing activities, nor do we assume any responsibility for them. We recommend that you read their privacy policies and terms of use before using any such third-party services.

XIII. Handling of Information Security Incidents

In the event of, or if there is a possibility of, a personal information leak, tampering, loss, or other security incident, we will take appropriate remedial measures in accordance with applicable laws and regulations, including but not limited to:

  1. Investigating the cause of the incident, its scope of impact, and potential risks;
  2. Implementing technical and organizational measures to prevent further harm;
  3. Reporting to the relevant competent authorities where required by laws and regulations;
  4. Notify affected individuals in a reasonable manner, if necessary;
  5. Refine security measures based on the circumstances of the incident.

XIV. Updates to This Policy

We may update this policy from time to time in response to changes in laws and regulations, business adjustments, website feature updates, changes to third-party tools, or changes in the methods used to process personal information.

The updated Privacy Policy will be posted on this website and will take effect on the date of publication, unless otherwise specified in the updated version. If any updates significantly affect your rights, we will notify you via website notifications, pop-ups, email, or other reasonable means.

We recommend that you review this page periodically to stay informed about the latest Privacy Policy.

XV. Contact Us

If you have any questions, comments, suggestions, or complaints regarding this policy or the protection of your personal information, or if you wish to exercise your rights related to your personal information, please contact us via the following methods:

**Company Name:** Wuxi Evnt New Materials Co., Ltd.
**Brand Name: **Msili
** Official Website: **msilica.com
** Email: **[email protected]
Phone: +86 15988103307
** Business Address: **Hangzhou Bay Smart Valley, Xiaoshan District, Hangzhou, Zhejiang Province

We will respond to and process your request within a reasonable timeframe after receiving it and verifying the necessary information.

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